marketing

5 Results / Page 1 of 1

Background

News

Soundgarden’s Kim Thayil Says Grunge Was a ‘Marketing Thing’

Soundgarden's Kim Thayil has pushed back against the grunge label, claiming the term was a “marketing thing” rather than something ‘90s bands embraced.During a recent interview with Pete Thorn, the guitarist reflected on the Seattle music scene of the late ‘80s and early ‘90s.“We knew that this [sound] was something that was not necessarily going on in other scenes or other cities,” Thayil recalled, noting that he and his fellow […]

todayJanuary 20, 2024 2

News

Ricardo de la Cerda Shares Insights on Thriving in the CBD E-commerce Industry in 2024

As the CBD Industry Flourishes, Ricardo de la Cerda Offers Expert Insights for Success in 2024 As the CBD industry continues to flourish, aspiring entrepreneurs are seeking guidance on how to establish successful online CBD businesses. In anticipation of his upcoming birthday on December 4th, Ricardo de la Cerda, a seasoned expert in the CBD realm and all SEO business online and offline, has kindly offered his valuable insights on […]

todayDecember 3, 2023 8

News

Watchmakers hit a marketing note with musical tie-ups

Unlock the Editor’s Digest for freeRoula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter.Synaesthesia — experiencing once sense through another — helped Tokio Myers choose the key for music he composed for watchmaker Jaeger-LeCoultre, inspired by the golden ratio. “G minor gives me a yellow, golden colour,” explains Myers, who is known for fusing classical music with other genres — and is a former winner […]

todayNovember 17, 2023 1

News

Sounds like a hit: How brands are cutting through the noise using original music marketing | Analysis

Let’s face it, we’re drowning in content these days. Cutting through the noise and standing out has become increasingly difficult. But some brands are seeing success by making original music a more prominent part of their campaigns in ways that are pricking ears, commanding attention and even going viral.   Cosmetic brand e.l.f. is a prime example. Back in 2019, the brand created a campaign called #eyeslipsface consisting of an […]

todaySeptember 26, 2023 4

News

Former Sony Music exec Joel Klaiman launches music marketing and management agency, ASCEND4M

Joel Klaiman, a former Sony Music Entertainment executive, has launched ASCEND4M, described as a global music and entertainment marketing and consulting agency focused on comprehensive media strategies and practical artist and brand development.ASCEND4M will provide strategic guidance to artists and businesses in the music and entertainment realm, according to a press release on Tuesday (August 29).The agency’s scope encompasses various aspects of music, media, marketing, and talent management, designed to […]

todayAugust 31, 2023 4

Electro Music Newsletter

Don't miss a beat

Sign up for the latest electronic news and special deals

EMAIL ADDRESS*

    By signing up, you understand and agree that your data will be collected and used subject to our Privacy Policy and Terms of Use.

    0%