Can Taylor Swift, music festivals, football and soccer games save LA Metro? – Daily Bulletin
The Taylor Swift effect on the Los Angeles County economy is well documented. Now you can add the singer’s impact on transit ridership during the six sold-out concerts held earlier this month at SoFi Stadium in Inglewood. LA Metro’s rail ridership during Swift concerts on Aug. 3, 4, 5, 7, 8 and 9 jumped 25 percent over same day averages in July, an increase of 150,000 boardings. Metro’s special bus […]