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Goode Partners Announces a $30M Investment in JOCKO FUEL to Accelerate Growth

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Goode Companions Pronounces a $30M Funding in JOCKO FUEL to Speed up Progress

NEW YORK, March 14, 2022 (BUSINESS WIRE) —

Goode Companions LLC, the New York-based non-public fairness agency, introduced a minority funding in JOCKO FUEL, a disruptive and quickly rising supplier of premium sports activities and way of life dietary merchandise. The Firm in the present day affords merchandise for performance-driven shoppers in a wide range of codecs together with clear vitality drinks, powders, and capsules. Jocko Willink, the namesake of the JOCKO FUEL model, is a retired Navy SEAL Officer, NY Instances best-selling writer, entrepreneur, and world-famous podcaster who repeatedly makes appearances on nationwide TV and advocates a disciplined strategy to main a wholesome way of life. Jocko’s core rules information the formulation and improvement of JOCKO FUEL merchandise, with a give attention to clear, pure, and useful components.

This press launch options multimedia. View the total launch right here: https://www.businesswire.com/information/dwelling/20220314005636/en/

The present administration group is led by Pete Roberts, Co-Founder and Chief Government Officer. He’s supported by Brian Littlefield, Co-Founder and Chief Product Officer, Joe Masciantonio, Chief Income Officer, and Don Miller, Chief Monetary Officer.

David Oddi, Associate of Goode Companions, commented, “We’re excited to companion with JOCKO FUEL, Jocko, and administration. Pete and his group have carried out an unimaginable job creating extremely efficacious and great-tasting merchandise to fulfill evolving client calls for. We stand prepared to help the Firm throughout this essential stage of progress.”

Goode Companions LLC has beforehand invested in a number of main manufacturers within the meals and beverage business, backing market disruptors together with Dave’s Killer Bread, Sturdy Roots, La Colombe, and, most lately, ReadyWise.

“The strategic funding from Goode Companions validates JOCKO FUEL’s monitor document of serious progress and can assist allow the emergence of JOCKO FUEL merchandise as the higher different for aware shoppers and as a family identify,” mentioned Pete Roberts, Co-Founder and CEO of JOCKO FUEL. “Goode has in depth expertise partnering with high-growth client manufacturers and we’re glad to have discovered a strategic companion who believes in our core mission to supply clear, pure and useful merchandise to our loyal and quickly rising buyer base.”

“Our clients are those who need to be smarter, stronger, sooner, and higher. Which means nearly each individual on the planet. We’ve got been making merchandise which have helped numerous folks enhance all elements of their lives,” explains Jocko Willink. “Dave and the group at Goode Companions will give us the flexibility to develop our product line, refine our logistics, and attain those who want our merchandise, however who have not heard of us but. This partnership provides us the sources to make sure that everybody on this planet has entry to the unimaginable advantages of JOCKO FUEL.”

Intrepid Funding Bankers, a number one middle-market funding financial institution, served as unique monetary advisor to JOCKO FUEL. “We’re extraordinarily impressed by the disruptive, hyper-growth model that Pete, Jocko, and the group have created,” mentioned Marvin Padilla, Managing Director and Head of the Way of life Manufacturers observe at Intrepid. “The group has carried out an unimaginable job addressing the rising demand for clear vitality and diet. Goode is the proper companion to proceed to develop JOCKO FUEL given its cultural alignment and expertise with high-growth client manufacturers. We’re excited to see all of the alternatives that lie forward.”

View supply model on businesswire.com: https://www.businesswire.com/information/dwelling/20220314005636/en/

SOURCE: Goode Companions LLC

<img alt=”” src=”https://cts.businesswire.com/ct/CT?id=bwnews&sty=20220314005636r1&sid=cmtx6&distro=nx&lang=en” type=”width:0;top:0″ />

JOCKO FUEL 
Nicole Seashore
nicole@originmfg.com 
www.jockofuel.com

Goode Companions LLC 
Judy Friedberg
jfriedberg@goodepartners.com 
www.goodepartners.com

COMTEX_404107626/1006/2022-03-14T12:24:00

Copyright Enterprise Wire 2022



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