New Campaign Aims to Stop Veteran Suicides

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(Radio Iowa) Studies present practically one in eight Iowans who take their very own lives are veterans, and a brand new nationwide marketing campaign is being launched to encourage veterans to hunt assist — and for everybody else to assist. Dave Berkenfield, a former Navy SEAL who misplaced his brother to suicide, says day-after-day nationwide between 17 and 22 veterans kill themselves, relying on which examine is being quoted.

“These numbers are exhausting to swallow,” Berkenfield says. “They’re terrifying, however then they’re additionally kind of dismal, and so they don’t level to motion. They simply level to an issue.” The American Legion is launching a marketing campaign in Iowa and nationwide that can be seen on billboards and in T-V and radio P-S-As known as “Be The One.”

Berkenfield says, “It’s about people throughout the gamut of veterans, veterans’ caretakers, veterans’ spouses, veterans’ households, associates, involved co-workers — actually taking motion and being the one to make a distinction.” He says psychological well being is among the hardest challenges going through veterans, as they’re skilled to just accept each problem, to guide and be robust, however there’s a stigma surrounding a veteran who seeks assist for the silent wounds of battle. Berkenfield says that’s why this “Be The One” marketing campaign is so necessary.

“It’s be the one to achieve out and ask for assist,” Berkenfield says. “It’s be the one to get educated and related with assets after which be supportive of a veteran. It’s actually taking motion is what Be The One is all about.” Of the 475 reported suicides in Iowa in 2018, a report from the U-S Division of Veterans Affairs says 60 of them have been veterans. Berkenfield says being “the one” means being current and obtainable to ask the exhausting questions and to have these troublesome conversations.

“Actually reinforcing a way of group, as a result of that’s numerous what we as veterans have misplaced is that this sense of group,” Berkenfield says, “and that, compounding with different components, is absolutely one of many large objects that pushes individuals to make this resolution to take their very own life.” Veterans who use the brand new nationwide Disaster Lifeline ought to dial 9-8-8 after which press “1” to be related to veteran-specific counselor.

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Written by: soft fm radio staff

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